What’s Your Impact?
Jon Martens, PTMP
Walker Consultants
Parking is a people business. Every day, we have multiple opportunities to interact with people as they
navigate our parking systems. Sometimes the small stuff we do has a bigger impact than we think. It
could be a stressful situation when a patron lost their ticket and they do not know what to do, helping
someone find their car, or trying to navigate a new permit system.
I remember one of my first opportunities to help an older gentleman find a missing vehicle. I was
focused on the make, model, color, and year, and what time they came in. I figured I could find it in a
jiff. After driving with him through the garage I asked more questions and at some point, he pulled the
ticket out of his pocket. He was in the wrong garage! Rather than trying to explain where to go, I just
took him to the right garage! The next time I had an opportunity to help, my first question was to see the
ticket…
Other ways we can have an impact are simply by listening and being an encourager. Take time to listen
to folks at all levels of the organization. Celebrate success and let people know you notice them. Years
ago, a company installed a new parking system based on our specifications. I observed testing at each
lane of equipment before accepting the system. They did great, passing with flying colors! I had
previously evaluated several other new installations and always found some issues that needed to be
addressed before opening to the public. (This is why we test!) Up to this point, this was the smoothest
testing I had ever observed, so I took the time to write the lead technician, letting him know I
appreciated their team’s hard work and that it was the best test I had experienced to date.
My encouragement was not required or expected. I knew it was appreciated at the time, but it wasn’t
until after more than ten years that I ran into this person again, now working at another company on
another project, and I learned my message had been printed, signed by all the project team members,
framed, and put on display in their office. Wow! Honestly, it was humbling, and a big reminder that
gratitude and recognition can mean a lot. I had no idea and honestly, had long forgotten about that
letter. My older self is very happy that my younger self took the time to do that.
So, the next time you interact with your patrons, staff, suppliers, or consultants, remember you have an
opportunity to leave an impact. You never know how much it may be appreciated until years later!